Vegetable and nut-based oils are having a moment Do you prefer a certain cooking oil? With warmer weather arriving in the Northern hemisphere, the perfect time to try new options commences as well – whether you’re making easy recipes, drizzling
The global rise of Japanese-Italian fusion

A new flavor frontier Picture this: silky pasta slicked with miso butter. Tuna sashimi draped over a blistered, wood-fired crust. Sea urchin folded delicately into creamy risotto. Around the globe, a bold culinary movement is redefining tradition—one that blends the
Smoky & sensational: the flavor forecast that’s firing up food and drink

Invited to a summer barbecue? You’re already moving into flavor-forward territory. According to Mintel’s Flavor Forecast 25th Edition, “Charred & Smoked” belongs to 2025’s standout trends. These bold, fire-kissed notes extend beyond the grill—they’re showing up in surprising places. Charred
Why sea buckthorn could turn into the next big thing in your routine (and your kitchen)

A very special berry indeed Meet sea buckthorn—a bright orange berry drawing attention for natural benefits. Known for antioxidant, anti-inflammatory, and antibacterial properties, the fruit attracts health-conscious consumers. The global sea buckthorn market may grow from USD 419.08 million in
Blended status: the rise of celebrity smoothies and wellness culture

Smoothies have evolved into more than pure drinks. They have become a bold statement, a wellness power move, and a social media sensation! At Erewhon, Los Angeles’ ultra-luxurious organic market, celebrity smoothies have transformed from simple health drinks into viral
Savory sensations: Why food lovers keep chasing for umami

Exploring umami Ready to explore the world through taste? Umami is rising! The global umami flavors market got valued at $4.79 billion in 2024 and is projected to grow at a CAGR of 7.3% from 2025 to 2030. What is
Rooibos: South Africa’s iconic plant

The rugged Cederberg Mountains of South Africa offer the only place on earth where the hardy rooibos shrub thrives. Enduring scorching summers and freezing winters, rooibos, known as “red bush” in Afrikaans, has become a global favorite. Its rich aroma,
From plate to post: why food will define status in 2025

We have entered 2025, and food has evolved into so much more than what we eat—it’s become a lifestyle, an art form, and, for some, a status symbol! Gone are the days when meals just meant nutrition or comfort. Today,
Gen alpha’s foodie revolution: playful palates and global trends

Have you ever thought about how the youngest generation shapes food trends? Meet Gen Alpha, born after 2010. They’re redefining what it means to eat, cook and snack. For them, food goes beyond fuel. It offers them an experience. It
Mindful snacking: innovation in dried fruit products

A sweet history Have you ever wondered how fruit drying came about? Humans have used this ancient technique for centuries. It removes most of the water from fruit, concentrating its natural sugars. This results in a sweeter, more intense flavor.