Dryness, redness, breakouts—sound familiar? You’ve good company. According to market studies 71% of people worldwide claim to experience sensitive skin. A central review of 26 studies across 18 countries confirms this. The upside? More people are paying attention. From the
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Hairlines and high-burn zones: summer’s new SPF priority
When did you last apply sunscreen to your scalp? Often overlooked, a major share of sunrays hits the scalp and makes it one of the most sun-exposed parts of the body. At the same time, it hardly ever gets protected.
Sardine girl summer takes the bait as fashion, food, and wellness merge
This summer’s snack craze? Sardine Girl Summer. After Tomato Girl motifs, mermaidcore, and coastal grandma made sea-themed style go viral, sardines are stealing the spotlight. Thanks to TikTok and Instagram, they’re shedding their once-polarizing rep. Now, sardines are making waves
Inside the bedtime economy: what’s fueling the $32 billion sleep-beauty movement
Sleep, the new beauty secret—while most people aren’t getting enough. On average, they log 6.4 hours of sleep a night, falling short of their ideal 7.4 hours. Stress only makes it worse. The good news? A new wave of sleep-friendly
World of wonder: summer in Sweden
Have you seen the Happiness Report for 2025? Once again, the Nordic countries top the list. Sweden ranks #4 in how happy its citizens feel. If you’re tired of sweating through summer, turn your gaze north. Think cool breezes, bright
How cooking oil trends reflect changing health priorities
Vegetable and nut-based oils are having a moment Do you prefer a certain cooking oil? With warmer weather arriving in the Northern hemisphere, the perfect time to try new options commences as well – whether you’re making easy recipes, drizzling
The global rise of Japanese-Italian fusion
A new flavor frontier Picture this: silky pasta slicked with miso butter. Tuna sashimi draped over a blistered, wood-fired crust. Sea urchin folded delicately into creamy risotto. Around the globe, a bold culinary movement is redefining tradition—one that blends the
Smoky & sensational: the flavor forecast that’s firing up food and drink
Invited to a summer barbecue? You’re already moving into flavor-forward territory. According to Mintel’s Flavor Forecast 25th Edition, “Charred & Smoked” belongs to 2025’s standout trends. These bold, fire-kissed notes extend beyond the grill—they’re showing up in surprising places. Charred
Luminous Blue: a wave of cool color for summer
Just in time for summer, WGSN and sister company Coloro have named “Luminous Blue” the 2027 Color of the Year. They also introduced five key shades for Spring 2027. The palette draws from tradition, culture, and collective wisdom to reflect
Luxury inspiration: bridging aspirations with everyday options
The emergence of affordable alternatives As luxury brands continue to elevate their price points, a new movement is emerging—one where premium designs inspire a wave of everyday options. This shift differs clearly from imitation and aims at making aspirational aesthetics