The rugged Cederberg Mountains of South Africa offer the only place on earth where the hardy rooibos shrub thrives. Enduring scorching summers and freezing winters, rooibos, known as “red bush” in Afrikaans, has become a global favorite. Its rich aroma,
From plate to post: why food will define status in 2025
We have entered 2025, and food has evolved into so much more than what we eat—it’s become a lifestyle, an art form, and, for some, a status symbol! Gone are the days when meals just meant nutrition or comfort. Today,
Gen alpha’s foodie revolution: playful palates and global trends
Have you ever thought about how the youngest generation shapes food trends? Meet Gen Alpha, born after 2010. They’re redefining what it means to eat, cook and snack. For them, food goes beyond fuel. It offers them an experience. It
Mindful snacking: innovation in dried fruit products
A sweet history Have you ever wondered how fruit drying came about? Humans have used this ancient technique for centuries. It removes most of the water from fruit, concentrating its natural sugars. This results in a sweeter, more intense flavor.
Hormonal health and beyond: the new wave of femcare wellness
Progress on a global scale Curious about the latest in feminine hygiene and hormonal wellness? The European feminine care market is booming, with revenues hitting $7.72 billion in 2024, according to Statista. Experts expect it to grow by 3.84% annually
The orchard’s hidden gems: apples and pomegranates in tradition, health, and wellness
Combined symbolism and usefulness Last autumn season highlighted ‘Apples: an autumnal wonder.’ 2024 celebrates pomegranates, also known as ‘the seeded apples.’ Interestingly, these two fruits often appear together and share a rich history of symbolic and mythological associations. Historians believe
Rethinking acne care: How to stay ahead of adult breakouts
Help on the way Did you breathe a sigh of relief thinking your acne troubles would end with your teenage years, only to have them resurface later in life? You’ve got company. Global statistics reveal a significant increase in acne
Brewing the future: coffee’s impact on health, sustainability, and beauty
Shaking up the morning jolt Did you know over 2.25 billion cups of coffee are consumed daily around the globe? Many cultures worldwide have deeply ingrained a love of coffee. This extends far beyond a morning ritual or pick-me-up during
Cool relief: the power of menthol in 2024 fitness and recovery
Trending analgesic with cooling properties In 2024, sports and fitness are evolving with the buzz of the Olympics and personal fitness goals. Managing daily aches and pains amidst the excitement of pickleball, Barre, footgolf, Reformer Pilates, and padel tennis can
Transforming oral care: from a daily chore to a beauty ritual
Beauty meets oral care Oral care often feels like a chore. Using the right tools – it can become a treat. The 2024 Healthy Beauty Award winners give proof to this. They include innovative products like a smart electric toothbrush,