Support an app away

Ready to turn those New Year’s resolutions into persistent habits? As the buzz of the countdown fades away, so does the initial excitement for many. To help you we’ve dug out some helpful advice for you. The latest wave of health tech apps can help you transform your goals into achievable victories. Say goodbye to daunting intentions and hello to a healthier, happier you in 2024. Let’s dive into the cutting-edge advancements that will make this year your best!

Wellness in check

The future looks so bright for wellness and mental app growth, LinkedIn recently reported on global highlights and opportunities for 2024-2031.  In late 2023, The European Commission released a communication on digitally transforming healthcare to empower citizens and foster a healthier society. They outlined three priorities: secure access to health data across borders, personalized medicine through shared EU data infrastructure, and citizen empowerment through digital tools. Many cite 2024 as a year of digital health to which to look forward. Belgium has made it to the forefront with MHealth, featuring over 30 apps that health professionals can use and “everyone” as well. MediKarma with JILL ai, a recent addition, aims to provide personalized assistance and advice for various health aspects, including sleep, weight loss, and chronic illness management.

Life cycles and brain boosts

Where to start? Tipalti rounded up their suggestions in a guide to the best wellness apps. In 2023, Flo Period Tracker & Calendar secured the top spot, followed by Calm, a mindfulness and meditation app, as a close second.  Evernow, a recent addition, supports all stages of life by addressing hot flashes and over 40 menopause-related symptoms. Backed by celebrity investors Gwyneth Paltrow, Drew Barrymore, Cameron Diaz, and Demi Moore, Evernow connects users with clinicians providing personalized symptom relief suggestions. Many in this stage complain of “brain fog”, and in fact, mental health remains so crucial that oyelabs released their updated list of top mental health apps. Glamour South Africa also published its list of 5 mental health apps and hacks you need in 2024. One of the newest apps, Virtuleap, focuses on brain training to boost overall cognitive function.

Skin, fitness, and nutrition tracking

Skincare, fitness, and nutrition regimens can get challenging, to say the least! With your skin as your largest organ, TroveSkin delivers an all-in-one skincare tracker.The app assists in establishing and reminding users of routines and promoting healthy habits that address issues like acne or eczema flares. Similarly, Skincare Routine creates personalized routines for skin, beauty, and makeup products, including best order and tracking of usage. Although the app comes preloaded with DECIEM products, you can add your favorite brands! Statista believes fitness apps will continue to take off in Europe. One notable entry—WHOOP, a personalized AI Coach that interactively uses health metrics to support sleep, recovery times, and specific insights into fitness goals. For food regimens, versaware features recipe AI and connected kitchenware to alert you to nutritional content in your bowls and utensils to achieve goals.

Fortunately, numerous apps leverage the information you input for your benefit. With all the buzz around health apps make sure to prioritize privacy when subscribing, making choices consciously. Share your favorites and goals for the upcoming months below!

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